COMER shoots 'Made To' Campaign for Lee Cooper
September 25, 2015
This new work from COMER is for the long established iconic British denim brand, Lee Cooper's new campaign 'Made To'.
COMER (aka Matthew Comer) visualised the concept for the brand that was based on 1970's East London youth culture. 'When the youth in the East End were revolting against the hippies and dressed smart with a gritty edge. The collection features a distinct ‘dressed to impress no one’ attitude, with a military twist - a nod to our workwear heritage..'
The black and white treatment together with the relaxed, raw images capture Lee Cooper's brand perfectly.
Take a look at the campaign here!
Take a look at COMER's other work here!