Photographer John Bennett has partnered with De Beers for the new ad campaign, highlighting the beauty of their exquisite diamonds. Renowned for his artistic still photography, Bennett captures the brilliance and allure of each gem with precision.

His elegant compositions and masterful use of light and shadow create dynamic images that celebrate De Beers’s craftsmanship.

Bennett’s campaign not only showcases the diamond’s physical beauty but also conveys their emotional impact, making this collaboration a perfect blend of art and luxury.

See more of John’s work here